Across all sectors of the fashion industry, premium products have always demanded such a high price. By pinpointing sectors across the fashion and beauty industry and introducing premium products at an affordable price, we have been able to create many successful premium brands over the years. This same blueprint is at the heart of everything we do here at OSKARJ.

During the summer of 2017, whilst searching for much needed holiday essentials, we were shocked to see premium brand sunglasses at such expensive prices. Many of these brands produced in the same factories that produce budget, low cost sunglasses and yet they demand such a high price.
With this in mind we set out developing our own collection the very same day. After the huge success of our 2017 and 2018 collection,  we have curated our 2019 collection here

James Collins | Founder